Unfortunately the winning videos are not on youtube, so instead of embedding them here, you can watch them on PWC TV here
PricewaterhouseCoopers announced today the five winners of its inaugural Leadership Adventure Video Contest, which asked undergraduate business students nationwide to submit two-minute videos answering the question, “What makes a great leader?” Each winner receives a $3,000 scholarship and will be invited to attend the 2008 PwC Leadership Adventure, a program for high-achieving college students interested in accounting or information technology careers.
Gasping for air at the sight of a video contest prize of your annual income (or more) of $57,000 and all going to a guy, a high school graduate, Matt Cozza? That’s when huge brands realize how cost-effective it is to crowdsource their commercials and engage the audience from top to bottom, from tomato to ketchup.
From Suburban Chicago News:
Ketchup Kid Matt Cozza’s commercial conquered the competition and landed him a cool $57,000. Cozza, a Shorewood native and graduate of Joliet West High School, won the grand prize in the Top This TV challenge for best Heinz Ketchup commercial. Cozza, along with a crew of friends from high school, filmed the spot on a Sunday afternoon in Joliet’s Chicago Street Bar & Grill.
Matt Cozza pointed out that they managed to overcome the celebrity network effect:
“We were up against good competition, and there was no way to tell how the voting was going,” Cozza said. “Some of the people had large existing networks. One guy had a lot of fans because he’s a country music singer. It was a tough four days of trying not to think about it.”
Here are is the winning video entry, the Heinz Ketchup commercial:
If it makes you think that you could have done it too, buy a camcorder and check out the current online video contests.
Ball State Senior Jagjeet Singh Chahal a $1,000 scholarship from Miles Electric Vehicles in an Earth Day Video Contest. What’s more, the California-based company gave an $18,000 electric car (top speed of 25 miles per hours) to Ball State University.
“In the architecture program they are pushing us that in every design you have to have some kind of a sustainable feature,” said Chahal. For example just in a design using passive, solar system instead of using artificial lighting.
Here’s the video made by Chahal on Youtube. Title: No Gas Required
And here’s another video entry on gas fueled cars vs electric and hybrid cars made by Michelle Mann that I liked pretty much.
Anyway, Ball State University’s Natural Resources Club has been preparing for a year for today’s Earth Day event, “No Student left inside.” According to NewsLinkIndiana, students took part in geocaching, a game where you use a GPS device with a location off the web to find hidden items. Besides, there was a solar powered fan operator, and students had to figure out how to connect the wires in order to get the fans to work. Anything interactive and green and fun is doing good for Earth Day. :)
Check out more video contests in an easy to use detailed calendar.
20th sounds really Methuselah’s age for an online video contest, but Videomaker.com has been in the business for more than two decades, or exactly.
The first two winners are on YouTube too, enjoy:
Grand Prize Angus Lyne, Downey, CA: Electro-Magnetic Flight and You!
a tongue in the cheek video about “Nazi UFO’s of World War II. Martians, Aliens, Area 51, Roswell, all nothing more then a conspiracy of propaganda to hide the truth about Nikola Tesla’s Electromagnetic Flying Machine.” It’s sort of Monty Python to identify the real war function of UFOs (see solution in the film)
Number 1 Eric Spink, Bronx, NY: Trepidation: Forest of Fear
A documentary of Tuxedo New York’s Forest of Fear, a haunted house, really scary start
Employees created video entries for SAS internal video contest. SAS is right to tap the creative resources of its own folks who know SAS – well, internally. Team building, show-casing, career building, etc.
Here’s the winner video, which promises that SAS helps in life sciences:
And the winning team is “Marlow Film Institute”, Marketing with Richard Peace, Philip Male, Jason Goodwin, Petra Shuttlewood, Cheryl Mallows, Mui Luc, Kenneth Ellis, Matthew Mullerworth, Naomi Woolford, Michelle Watts.
Video Contests that Rock 